What is seo?
Date: 2018-05-17 16:17:52 / Views:
You can only learn SEO after you understand what SEO means.
What is seo? From the official explanation, seo=Search Engine Optimization, that is, search engine optimization.
If you have used Baidu or other search engines, enter a certain keyword in the search box, such as wrought iron gate, the top ranking will have advertising words, and the slightly different background is the bidding position, commonly known as sem position. As shown in the picture:
Under the advertising position, the multiple positions of natural ranking are SEO positions (some seemingly normal positions are the result of Baidu's manual intervention). As shown in the picture: seo is an online marketing method based on search engine marketing. Through seo technology, website keyword rankings are improved, displayed, and then exposed, and then user clicks are obtained, and then conversions are obtained.
One: seo classification.
From a detailed perspective, all points that are beneficial to improving website keyword rankings can be summarized in seo. For ease of understanding, we divide seo into on-site seo and off-site seo.
1: On-site SEO.
What is on-site SEO? Generally speaking, it refers to the internal optimization of the website, that is, the optimization within the website itself, including code tag optimization, content optimization, security construction, user experience, etc.
2: Off-site SEO.
What is off-site SEO? Generally speaking, it is the external optimization of the website, including external link building, brand building, speed optimization, traffic drainage, etc.
Two: SEO related suggestions.
1: It is recommended to position seo as a method of online marketing. In the process of learning and using seo, use it as a channel to obtain traffic.
2: The ideal platform for novices to learn SEO is Baidu search resource platform rather than others; combining theory with practical operation is a more effective way of learning; experienced SEO masters will teach you to master SEO faster; only by thinking more and summarizing more can you understand the essence of SEO.
3: Before learning SEO, it is necessary to be familiar with relevant SEO terms.
4: Many times, the theory of SEO is inconsistent with reality. That is to say, the theoretical points of SEO are not complicated, but the operational points are difficult to achieve.
When newbies come into contact with SEO, they feel at a loss. Please familiarize yourself with SEO terminology, and it will become easier and easier in the future.
